As the flagship hotel of the Westin brand in Guangzhou, the Westin Guangzhou is committed to providing unique experiences to attract guests. In collaboration with the hotel, we provided customized fragrance project services such as customized perfumes and equipment distribution plans based on the hotel's brand characteristics and customer needs. This further enhances the customer experience and increases customer awareness and satisfaction with the Westin brand.
In our collaboration with the Westin Guangzhou, our team of fragrance experts worked closely with the hotel management to first understand the hotel's brand values and target customer base. We found that the Westin brand focuses on creating luxurious, tranquil, comfortable, and relaxing staying experiences, meeting the guests' need for relaxation and rejuvenation in a busy city. Based on this understanding, we designed a unique fragrance that matches the Westin brand - a soft and refreshing white tea blossom scent.
In addition to the customized perfumes, we also planned the distribution of the fragrance devices to ensure effective diffusion of the scent in various areas of the hotel. We placed fragrance devices in key locations such as the lobby, guest rooms, and public areas, allowing guests to fully experience the influence of the scent and enjoy a pleasant feeling and unique staying experience.
This collaboration with the Westin Guangzhou showcases our professional capabilities and service level as a fragrance brand and marketing service provider. By understanding the hotel's brand characteristics and customer needs, we successfully customized a unique fragrance that matches the Westin brand and ensured its comprehensive presence in the hotel through equipment distribution planning. Such scent project services create a unique and unforgettable staying experience for the Westin Guangzhou, further enhancing customer awareness and satisfaction with the brand.
We will continue to collaborate with more hotel brands, providing professional fragrance project services to assist them in achieving brand differentiation and improving customer experiences. As a supplier focused on brand uniqueness and customer needs, we will continue to innovate and provide high-quality services to create a one-of-a-kind fragrance experience for our clients.